The Chromatic Path

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Dental Logo

Dental Logo

Professionally branding a place of business with a dental logo that people see, customers remember and the owner loves is much more than just creating a graphic design. The process is more like problem solving than creating artwork because often times a client has no idea what they want. And, sometimes when they do know and see exactly what they requested,...

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Magazine Ad

Magazine Ad

Developing a first class magazine advertisement campaign for a car company requires more than just strong research about the product’s target market. Knowing the brand name, their logo usage rules, corporate colors, fonts and unique style helps lay the foundation of a campaign. And, with high end products come high end photography, strong headlines...

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Hang Tag Design

Hang Tag Design

Designing a hang tag for a retail product can be quick & simple. Although, when the product is a high end item, is significantly large in size and will not be requiring a box or wrap of any sort; it is important that the hang tag also be considered to be high quality. The development or strengthening of any brand is done with creativity and...

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Product Label

Product Label

Designing a product label for any type of merchandise requires research and compromise. Since there are so many products in the world today, it’s very important to visually standout when on a shelf. Knowing what’s on that shelf will help weed out whats been done. Only then, can the requests of the client be implemented into what will be done to...

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HTML Site

HTML Site

The Chromatic Path to an HTML site begins with pencil on paper. Every client is unique and every project demands individuality, interviewing the client mixed with industry research can reveal subtleties that formulate the design and structure of custom HTML website. Each one may require special features, size requirements and cross platform technology for...

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